Journal

Events, decoded.

Practical ideas for sharper planning, stronger production, and event experiences people remember.

Planning · October 2026 · 6 min read

How to Plan AV for a Company Holiday Party

Editorial illustration of an empty banquet room set for a holiday party, with round dinner tables, a small stage with a lectern and screen, colored wall lighting, a dance floor and a sound desk at the back

Plan the speeches, the screen and the lighting around what actually happens that night, so the toast lands and the party still feels like a party.

 Audio · October 2026 · 5 min read

How to Plan Sound for an Outdoor Event in Phoenix

Editorial illustration of an empty desert lawn at dusk with folding chairs, a small stage, speakers on stands and a shaded sound desk

Plan for the back row, check sound rules early, and handle wind, sun and power before guests arrive.

 Lighting · October 2026 · 5 min read

How to Plan Uplighting for Your Event Room

Blue light washing the ceiling and stage lights shining over a crowded event room as confetti falls

Start with the walls, pick colors for the room and plan power and setup before guests arrive.

 Video Planning · October 2026 · 5 min read

Does Your Event Speaker Need a Confidence Monitor?

SPRK video operator working with several preview screens at a production desk

Decide what the speaker needs to see, then plan the feed, position and rehearsal.

 Venue Coordination · · 5 min read

Where Should the AV Control Position Go in Your Event Room?

Audio control desk facing the stage and audience seating in an auditorium

Plan the crew’s working space, sightlines and cable route before finalizing seating.

 Event Planning · · 5 min read

What Should Your Event Run of Show Include?

Production control desk facing a lit auditorium stage and presentation screens

Make the cues, owners and venue handoffs clear before show day.

 Audio Planning · · 5 min read

How Many Microphones Does Your Panel Discussion Need?

Editorial illustration of four panel chairs with handheld microphones and a separate audience-question microphone

Count the moderator, plan audience questions, and rehearse the microphone handoffs.

 Behind the Scenes · · 4 min read

We Made a Game About Running a Show Night

Showrunner gameplay: a hotel ballroom gala seen from above with the sound, video and lighting desk below

Showrunner is free to play. Here is what is true to real show days, from the wind to the moving dance party.

 LED Wall Planning · · 4 min read

What Size Should Your LED Wall Content Be?

Illustration of a wide event screen with slide, sponsor graphic and video design cards

Confirm the canvas, slide layout and playback plan before your designer starts.

 Video Planning · · 5 min read

Planning an Event Recording: What Do You Want Back?

Illustration of a video camera, switcher and separate speaker, slide and editing views

Start with the finished videos you want, then agree on capture, editing and the file handoff.

 Lighting Planning · · 4 min read

Corporate Event Speaker Lighting: A Simple Planning Guide

Keep speakers visible, screens readable, and the room feeling like your event.

 Venue Planning · · 4 min read

How to Plan an Event AV Load-In Timeline

Work backward from doors, and make room for the dock-to-stage route, setup, testing and rehearsal.

 Audio Planning · · 5 min read

Planning Sound for a School Choir Concert

Decide what the room, soloists and recording need before you count microphones.

 Planning · · 5 min read

Event Slides and Video Handoff Checklist

One content owner, a clear plan for advancing slides, tested media, and a simple path for revisions.

 Visual Production · · 8 min read

LED Wall vs. Projection for Phoenix Events

A practical comparison of room light, sightlines, content, setup, venue rules and total production scope.

 Event Inspiration · · 5 min read

5 Reasons Your Next Event Needs an LED Wall

Give the room a focal point, bring your brand to life, and create the kind of visual moments guests want to photograph and remember.

 Venue Planning · · 8 min read

Hotel AV vs. an Outside Production Company

A balanced comparison of venue rules, staffing, infrastructure, fees, and total event cost for Phoenix planners.

 Planning · · 8 min read

Corporate Event AV Checklist for Phoenix Planners

A practical pre-production checklist covering the venue, program, audio, visuals, lighting, content, rehearsals, staffing, and critical backups.

 Budgeting · · 4 min read

How Much Does Event AV Cost in Phoenix? A Practical 2026 Guide

Event audiovisual pricing can feel mysterious because no two productions are exactly alike. This guide explains the major cost drivers so Phoenix event planners can build a realistic budget and compare proposals with confidence.

Built for planners who want clearer questions, stronger production decisions, and fewer surprises on show day.